Our Timeline
October, 2016
The Dana Store Started
We started by reselling cute iPhone cases and stationery.
2 October
First Order Received
We received our first order by Shaikha Aldhanhani
June, 2017
Launching Eid products
We launched our first Eid products which included money envelopes and canvases, these products exposed us in the market, and It was our real start. It was a hit product, especially the money envelopes, we were sold out from day 2.
Shop all collections >March 2, 2018
Our first store section in Sefelash, Ajman
Remember spending the whole day working alone as I was the only employee / owner of the business, I was so afraid it will fail, I have put all of my money in it – around 10 k- which was a lot for me and my business, I went home and came back after 2 days and everything was sold out! It was the first time that I felt I can make this business successful.
March 30, 2018
Seasonal Themes
We started our seasonal gathering themes such as Ramadan, Eid and Haq Alaila
Shop all collections >April 4, 2019
We Rented Our First Store
Our first store, started as both shop front and inventory store then we decided to close the shop front and focus on online selling and retailoring.